Digital integration activations maximize the effect of brand experiences and are an integral part of our approach. IOT recognizes the impact that digital, social, interactive and mobile executions have on brand experiences — and how important it is to integrate them from a program’s inception. By embracing strategic, multi-functional digital integrations, brands can generate more data about your target audience — with greater precision — than ever before. Consumer engagement with social media, onsite digital activations, mobile platforms and more offers data to better target and win over customers you might not reach otherwise.