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Hieu commended the AJC and its Secretary-General Dr. Kunihiko Hirabayashi for their important roles in enhancing the bilateral ties.He expressed his hope that under Dr. Kunihiko’s leadership, the AJC would launch more initiatives to deepen the bilateral collaboration and achieve tangible results.<figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://ven.congthuong.vn/stores/news_dataimages/2024/122024/20/09/in_article/tt-thuc-day-hoptac-viet-nhat20241220091319.jpg?rt=20241220091320" alt="ASEAN-Japan centre honoured for contributions to Vietnam-Japan ties"></figure></td></tr><tr><td>At the event (Photo: VNA)</td></tr></tbody></table></figure>Dr. Kunihiko expressed his gratitude for the recognition, emphasising the AJC’s dedication to strengthening economic, cultural, and social connections between the two nations.Over the years, the AJC has actively promoted cooperation in areas such as sustainable development, trade, and investment. Key initiatives include connecting Japanese small and medium-sized enterprises (SMEs) with Vietnamese local authorities to address economic and social challenges through innovative solutions like green supply chains and smart logistics.This acknowledgment reinforces the AJC’s commitment to fostering impactful partnerships.Dr. Kunihiko reaffirmed the AJC’s mission to advance cooperation, contribute to Vietnam’s dynamic development, and strengthen the irreplaceable partnership between the two countries.He underscored that the award not only celebrates the past achievements but also highlights the immense potential for deepening the Vietnam-Japan ties, paving the way for a sustainable and prosperous future.

Vietnamese Ambassador to Japan Pham Quang Hieu on December 19 presented the ASEAN-Japan Centre (AJC) with a Certificate of merit conferred by the Minister of Foreign Affairs in recognision of its meaningful contributions to fostering cooperation and friendship between Vietnam and Japan.

ASEAN-Japan centre honoured for contributions to Vietnam-Japan ties

<figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://ven.congthuong.vn/stores/news_dataimages/2024/122024/19/17/dien-lanh20241219172041.jpg?rt=20241219172042" alt="The National Competition Commission places great emphasis on monitoring and handling cases of unfair competition – Photo: Minh Huong"></figure></td></tr><tr><td>The National Competition Commission places great emphasis on monitoring and handling cases of unfair competition – Photo: Minh Huong</td></tr></tbody></table></figure>The NCC has recently issued decisions addressing competition law violations by three businesses operating in the electronics sector.Specifically, Decision 341/QD-CT on administrative sanctions in the field of competition was issued against Sharp Electronics Vietnam Co., Ltd. with the business registration number 0308159258. The company is located at T5-B03.07 and T5-B03.09, 3rd Floor, Masteri Thao Dien, 159 Vo Nguyen Giap Street, Thao Dien Ward, Thu Duc City, Ho Chi Minh City, and its website is https://vn.sharp. The company was fined VND200 million for providing misleading information about its AIOT FP-J80EV-H air purifier product to attract customers away from other businesses, violating Point a, Clause 5, Article 45 of the Competition Law.Sharp Electronics Vietnam Co., Ltd. is required to publicly correct the misleading information provided to customers regarding the AIOT FP-J80EV-H air purifier on its official website at https://vn.sharp.Decision 342/QD-CT was issued, imposing administrative sanctions in the field of competition against Aqua Vietnam Electronics Co., Ltd. with the business registration number 3600257517, located at No. 8, Street 17A, Bien Hoa 2 Industrial Zone, An Binh Ward, Bien Hoa City, Dong Nai Province, and its website is https://www.aquavietnam.com.vn. The company was fined VND200 million for providing misleading information about its Side by Side refrigerator (AQR-S682XA) and Inverter air conditioner (AQA-KCRV10WNZA) products to attract customers away from other businesses. This action violated Point a, Clause 5, Article 45 of the Competition Law.Aqua Vietnam Electronics Co., Ltd. is also required to publicly correct the misleading information provided to customers regarding the Side by Side refrigerator (AQR-S682XA) and the Inverter air conditioner (AQA-KCRV10WNZA) on its official website at https://www.aquavietnam.com.vn.Similarly, Cao Dai Tin Trading Co., Ltd. was fined VND200 million under Decision 340/QD-CT for providing misleading information about its Airdog X8 air purifier product to attract customers away from other businesses. This action violated Point a, Clause 5, Article 45 of the Competition Law.Cao Dai Tin Trading Co., Ltd. with the business registration number 0314662156 is located at No. 142, Thanh Xuan 22 Street, Quarter 5, Thanh Xuan Ward, District 12, Ho Chi Minh City. The company’s website is https://airdog.vn.Cao Dai Tin Trading Co., Ltd. is also required to publicly correct the misleading information provided to customers regarding the Airdog X8 air purifier on its official website at https://airdog.vn.The NCC reported that in 2024, it prioritized investigating and addressing competition-related cases. The NCC reviewed 24 cases involving suspected violations of competition laws, including 10 cases of anti-competitive practices, 11 cases of unfair competition, and 3 cases of economic concentration practices. Additionally, the NCC received and appraised one application for exemption from a prohibited anti-competitive agreement among aviation businesses. Following investigations into these cases, the NCC decided to impose sanctions on five businesses, collecting over VND2 billion in penalties for the state budget.Alongside this, the NCC also proactively collected and verified information on potential violations of competition laws across various sectors, including commodity trading platforms, motorcycle manufacturing and trading, steel production, e-commerce platforms, children’s playgrounds, and sales applications in the dairy industry, among others.Ngan Thuong

Based on the investigation of competition law violations in 2024, the National Competition Commission (NCC) has decided to impose fines totaling over VND2 billion on five businesses.

Five businesses fined over VND2 billion for violating competition laws

<figure class="image image_resized" style="width:777px;"><img src="https://bcp.cdnchinhphu.vn/344443456812359680/2024/12/18/tphcm-17344941092501899988961.jpg" alt="Viet Nam becomes more attractive to int’l tourists during New Year holiday 2025 - Ảnh 1."></figure>Ho Chi Minh City maintains its position as Viet Nam's most sought-after destination for celebrating the New Year's Eve - Photo: InternetStatistics of the online travel platform Agoda from November 1-27 showed that tourists from Viet Nam's top source markets such as South Korea, Japan, Thailand, Taiwan, and the U.S. are choosing Viet Nam to bid farewell to the old year, with popular destinations such as Ho Chi Minh City and Phu Quoc Island in the southern province of Kien Giang.Ho Chi Minh City maintains its position as the most sought destination, where visitors can enjoy the dazzling fireworks display along the Saigon River to welcome the year 2025.Phu Quoc Island rises to second place, up three spots compared to last year. Familiar destinations like Da Nang, Ha Noi, and Nha Trang are also among the top five most popular destinations for international tourists.Meanwhile, Bangkok, Chinese Taipei, Tokyo, Singapore, and Hong Kong are the most sought-after international destinations by Vietnamese tourists during the New Year's holiday.According to the latest report from the General Statistics Office, international arrivals totaled in the first 11 months of 2024 reached more than 15.8 million, marking a 41.0 per cent increase year-on-year, bringing the country closer to its goal of welcoming 17-18 million international tourists set earlier this year.Viet Nam now waives visas for travelers from 25 countries, with 13 enjoying unilateral exemption.Since August 2023, Viet Nam has issued e-visas for all nationalities and extended their maximum stay from 30 to 90 days, with unlimited entries. Those who get visa waivers under Viet Nam's unilateral exemption policy can now stay for 45 days rather than the earlier 15.Experts have described the visa policies as a tool to sharpen the competitiveness of the domestic tourism industry. Thanks to them, Viet Nam has become friendlier in the eyes of foreign holidaymakers./.

Viet Nam is becoming a popular destination for celebrating the New Year's Eve 2025, with a 30 percent increase in accommodation searches compared to last year.

Viet Nam becomes more attractive to int’l tourists during New Year holiday 2025

<figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://ven.congthuong.vn/stores/news_dataimages/2024/122024/13/15/un20241213151637.jpg?rt=20241213151638" alt="Deputy Minister of Foreign Affairs Do Hung Viet addresses the ceremony (Photo: VNA)"></figure></td></tr><tr><td>Deputy Minister of Foreign Affairs Do Hung Viet addresses the ceremony (Photo: VNA)</td></tr></tbody></table></figure>The announcement was made at a ceremony held by the Permanent Mission of Vietnam to the United Nations (UN) in New York on December 12 on the occasion of International Human Rights Day, drawing a large number of diplomats and representatives from various UN missions.Speaking at the event, Deputy Minister of Foreign Affairs Do Hung Viet, expressed gratitude to countries that supported Vietnam's election to the UNHRC for the 2023-2025 tenure. He reviewed the nation's contributions over the past two years, including advancing the rights of vulnerable groups, promoting gender equality, labour rights, access to healthcare services, and education.Vietnam has also led key resolutions on the "75th anniversary of the Universal Declaration of Human Rights" and "Climate Change and Human Rights," marking its strong presence at the UN’s main body for human rights protection, he noted.Viet underscored that Vietnam's remarkable socio-economic progress over nearly four decades of Doi Moi (Renewal) is resulted from the country’s policy of placing the people at the centre of development, a balanced approach to the promotion of a broad spectrum of human rights, from civil and political to economic, social, and cultural rights, and the country’s priority to caring for and protecting vulnerable groups, as well as concerted efforts from the Vietnamese people, both domestically and abroad.The official called on the international community to continue supporting Vietnam’s candidacy for the upcoming term. He affirmed that if re-elected, Vietnam will remain an active, constructive, and responsible member, working hard to realise the council’s common goal to ensure better human rights protection globally.On the sidelines of the event, Ambassador Riyad Mansour, Permanent Observer of Palestine to the UN, praised Vietnam as a long-standing advocate for freedom and justice. He described the country as an essential player on the global stage, highlighting Vietnam’s active and responsible roles in organisations such as the Non-Aligned Movement, the Group of G77 and China, and the UNHRC. Ambassador Mansour expressed his confidence in Vietnam’s re-election. He stated that Vietnam’s continued presence in the UNHRC is crucial, pointing to the need for members like Vietnam at the UN./.

Vietnam has officially announced its candidacy for re-election to the United Nations Human Rights Council (UNHRC) for the 2026-2028 tenure.

Vietnam announces candidacy for next-term UN Human Rights Council

<figure class="image image_resized" style="width:777px;"><img src="https://bcp.cdnchinhphu.vn/thumb_w/640/344443456812359680/2024/12/9/cn-17337355403231201953902.jpg" alt="Industrial production expands 8.4 percent in January-November - Ảnh 1."></figure>In November, industrial production grew 2.3 percent from October and 8.9 percent against the same period last year.The manufacturing and processing sector reported a growth rate of 9.7 percent, contributing 8.5 percentage points to the overall industrial production expansion.Electricity production and distribution industry recorded a rise of 10.2 percent, contributing 0.9 percentage point to industrial production growth.The GSO said 60 out of 63 provinces and centrally-run cities experienced industrial production growth.Fastest-growing Industries included automobiles (up 22.4 percent), steel bars and angles (21.7 percent), fiber textiles (16 percent), and oil and gas (15.9 percent)./.

Viet Nam's industrial production saw a year-on-year increase of 8.4 percent in the first 11 months this year, according to the General Statistics Office (GSO).

Industrial production expands 8.4 percent in January-November

<figure class="image"><img src="https://api.iotcommunication.com.vn/images/image_20241213093251.png"></figure>The above figure equaled to 94 percent of the visitor count in November 2019, the General Statistics Office (GSO) reported.During January-November, as many as 15,836,661 foreign arrivals traveled to the Southeast Asian nation, up 41 percent against the same period last year.&nbsp;Eighty percent of them came from Asia, with South Korea taking the lead with 4.13 million, up 128.3 percent. China came second with 3.3 million visitors, up 222 percent.In Europe, the United Kingdom was the top tourist source market with over 279,000 visitors, followed by France, Germany, and Russia.The GSO attributed the impressive growth in inbound tourism to Viet Nam's favorable visa policies, increased tourism promotions, and international awards to the local tourism industry.With such positive results, the country is on track to realize its goal of 18 million international visitors this year, the Viet Nam National Authority of Tourism noted.At present, Viet Nam unilaterally waives visas for citizens from 13 countries, namely Germany, France, Italy, Spain, the UK, Russia, Japan, South Korea, Denmark, Sweden, Norway, Finland, and Belarus. They can stay for 45 days from the date of entry, regardless of passport types and entry purposes.Viet Nam honored as 'World's Leading Heritage Destination' for sixth year in rowViet Nam has accomplished the remarkable achievement of winning the 'World's Leading Heritage Destination' award from the World Travel Awards (WTA) for the sixth year in a row.The announcement was made at the WTA Grand Final Gala ceremony on the island of Madeira, Portugal, last month.Adding to its impressive streak, Viet Nam previously clinched the title in 2019, 2020, 2021, 2022, and 2023.The 'World's Leading Heritage Destination' award reaffirms the immense potential and appeal of the country's unique heritage treasures, including its nine world natural and cultural heritage sites, 15 intangible cultural heritages and 10 documentary heritages recognized by UNESCO.Alongside the award, Viet Nam was also mentioned in 11 categories at the gala ceremony held in November, where nearly 300 awards were handed out.Among them, Hoiana Resort &amp; Golf was recognized as the 'World's Leading Fully Integrated Resort', while Hoi An Memories Land won the award for the 'World's Leading Cultural and Entertainment Resort'.The 5-star InterContinental Da Nang Sun Peninsula Resort received the award for the 'World's Leading Green Resort'.Phu Quoc, which is dubbed as 'Pearl Island' was named in several categories with Sunset Town being recognized as the 'World's Leading Tourist Destination'; Kiss Bridge being awarded the 'World's Leading Tourist Bridge'.JW Marriott Phu Quoc Emerald Bay Resort &amp; Spa was recognized as the 'World's Leading Luxury Wedding Resort'.Earlier, in September, Viet Nam has won an array of awards at the regional WTA 2024, including Asia's Leading Destination, Asia's Leading Heritage Destination and Asia's Leading Nature Destination.Dubbed the 'Oscars of the travel industry', WTA was established in 1993 to acknowledge, reward and celebrate excellence across all sectors of the tourism industry./.

Viet Nam welcomed 1.7 million foreign tourists in November, year-on-year increase of 38.8 percent. This is the record figure in a month since the beginning of this year.

Foreign arrivals reach record high in November

<figure class="image image-style-align-center"><img src="https://ven.congthuong.vn/stores/news_dataimages/2024/112024/28/15/phan-lan1-281124-278120241128155534.jpg?rt=20241128155534" alt="Anders Lindberg, Senior Vice President of Wärtsilä Corporation, and Deputy Prime Minister Tran Hong Ha (L) (Photo: VNA)"><figcaption>Anders Lindberg, Senior Vice President of Wärtsilä Corporation, and Deputy Prime Minister Tran Hong Ha (L) (Photo: VNA)</figcaption></figure>During a Helsinki meeting, Vietnamese and Finnish enterprises explored collaborative opportunities. The event, held within Ha's ongoing official visit to Finland, marked a key milestone in advancing bilateral cooperation toward a green economic transformation, featuring prominent Finnish companies such as Oilon, Merus Power, Operon, Hermia Business, and Wärtsilä, and presenting advanced solutions in renewable energy, wastewater treatment, carbon reduction, and smart technologies.Operon Vietnam, a subsidiary of Finland’s Operon Group, highlighted its successful implementation of four major wastewater treatment projects in the Southeast Asian country. Funded through Finland’s Public Investment Facility (PIF) credit and valued at 120 million EUR (127 million USD), these projects have significantly improved the water quality and living standards in areas such as Pleiku, Ninh Thuan, and Binh Thuan.Representatives of Vietnamese ministries addressed critical concerns raised by businesses, including the development of industrial emission standards for power plants and the inclusion of flexible power plants in Power Development Plan VIII. The government also committed to streamlining public investment approval processes for bilateral cooperation projects.Ha highlighted Vietnam’s vast renewable energy potential, particularly in provinces like Ben Tre, known for their promising biomass energy resources.He encouraged Finnish enterprises to invest in green hydrogen, wind and solar power, clean industries, and circular economy technologies. Stressing Vietnam’s early-stage development in green energy, Ha recognised Finland’s significant role, particularly its longstanding support in establishing clean water systems and assured commitment to fostering a transparent, fair, and globally aligned investment environment.Finland’s innovative capabilities, combined with Vietnam’s untapped potential, position the Nordic nation as a regional leader in renewable energy. Additionally, Vietnam’s skilled workforce offers a possibility to quickly adapt to new technologies, fostering high-value collaborations with Finnish firms.Key Vietnamese corporations such as PVN, EVN, and Vinalines engaged directly with Finnish enterprises, paving the way for partnerships in renewable energy, wastewater treatment, maritime transport, and smart technologies./.

Helsinki – Deputy Prime Minister Tran Hong Ha on November 27 said Vietnam urgently needs Finland’s expertise and technology in green energy to expedite its energy transition.

Vietnam, Finland strengthen cooperation in green transition

Specifically, the holiday will last from January 25 to February 2, 2025, according to an announcement released by the Government Office on Tuesday.Lunar New Year is Viet Nam's biggest holiday and an integral part of Vietnamese culture as it is time of joy and celebration marking the start of a new year.The 2024 Lunar New Year holiday lasted seven days from February 8-14, 2024.The Prime Minister also decided that public employees and workers shall be entitled to five days off, from April 30 to May 4, 2025, on the occasion of the Reunification Day (April 30) and May Day (May 1).On the occasion of the National Day (September 2), public employees and workers shall be entitled to four days off, from August 30 to September 2, 2025.

The 2025 Lunar New Year holiday will span nine days, Prime Minister Pham Minh Chinh has decided

2025 Lunar New Year holiday to span nine days

<figure class="image image_resized" style="width:777px;"><img src="https://bcp.cdnchinhphu.vn/thumb_w/640/344443456812359680/2024/11/26/tphcm-1732612017971803681300.jpg" alt="HCM City named among 25 best places to go in 2025: Condé Nast Traveler- Ảnh 1."></figure>Ho Chi Minh City in the list of the 25 best places to go in the world in 2025 by Condé Nast TravelerAccording to the magazine, this southern Vietnamese metropolis has emerged as one of the world's fastest-growing tourism powerhouses, shattering pre-pandemic records by a healthy margin, and there's no better time to visit than in 2025.&nbsp;Exactly 50 years after Viet Nam's victory on April 30, 1975, Ho Chi Minh City is set to unveil several grand events, exhibitions, and celebrations commemorating half a century of national reunification."Those travelling domestically will be able to take advantage of Tan Son Nhat Airport's Terminal 3, opening in 2025; then there's the HCMC Metro, which, despite numerous delays, is expected to finally offer its inaugural rides sometime next year. In 2023, the first Michelin Guide to Viet Nam awarded the city's first star to the new-school Vietnamese restaurant Anan Saigon", noted Condé Nast Traveler.Yet, for all the new and novel, the city, known during the French colonial era as the "Pearl of the Orient", retains much of its old-world charm, from bustling markets to rustic street vendors hawking hu tieu noodle soup and banh mi sandwiches, told the magazine.The city welcomed more than 4.6 million foreign visitors in the first 10 months of this year, a 12.9 percent increase compared to the same period in 2023, the municipal Department of Tourism announced.Domestic tourists numbered over 30.9 million, up by 1.3 per cent, contributing to total tourism revenue of US$6.2 billion, marking an 11.9 per cent year-on-year increase.Condé Nast Traveler is a travel magazine that covers luxury and lifestyle travel. It is a global authority on travel, offering news, tips, and guides, as well as inspiration and expert insights. The magazine is known for its opinionated voice on travel and culture, and for driving conversations around sustainability, inclusivity, and transformation./.

Condé Nast Traveler, a luxury and lifestyle travel magazine, named Ho Chi Minh City in the list of the 25 best places to go in the world in 2025 in its article released in mid-November.

HCM City named among 25 best places to go in 2025: Condé Nast Traveler

<figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://ven.congthuong.vn/stores/news_dataimages/2024/112024/21/17/tran-thanh-man-617520241121170725.jpg?rt=20241121170726" alt="National Assembly Chairman Tran Thanh Man welcomed at Pochentong International Airport (Photo: VNA)"></figure></td></tr><tr><td>National Assembly Chairman Tran Thanh Man welcomed at Pochentong International Airport (Photo: VNA)</td></tr></tbody></table></figure>Welcoming them at Pochentong International Airport were Second Vice President of the Cambodian National Assembly Vong Soth, and Vietnamese Ambassador to Cambodia Nguyen Huy Tang, among others.The visit, Man’s first official visit to Cambodia as head of the Vietnamese legislature, holds significant importance, reaffirming the foreign policy set forth by the 13th National Party Congress, which gives high priority to the "good neighbourliness, traditional friendship, comprehensive cooperation, and long-term sustainability" with Cambodia.It demonstrates the mutual trust and close bond between high-ranking leaders of the two nations, including between the NA Chairman and Cambodia's top leaders.During the visit, the Vietnamese top legislator is scheduled to pay a courtesy call to King Norodom Sihamoni; hold talks with National Assembly President Khuon Sudary; pay a courtesy call to President of the Cambodian People's Party and President of the Senate Hun Sen; meet with Prime Minister Hun Manet; visit former NA President Heng Samrin; receive President of the Cambodia-Vietnam Friendship Association and the Cambodia-Vietnam Friendship Parliamentarians' Group Men Sam An; and attend the inauguration ceremony of the Cambodian NA’s administrative building - a gift from the Party, State and people of Vietnam.The visit aims to take Vietnam-Cambodia relations into a new phase of development, strengthen strategic trust and promote cooperation between the two legislatures.With regard to ICAPP 12, the NA leader’s attendance at the event reflects the Vietnamese Party’s commitment to active and constructive engagement in ICAPP, aiming to strengthen ties with political parties across Asia, contribute to addressing regional issues, and enhance relations with the Cambodian People's Party.Meanwhile, his attendance at IPTP 11 as a guest of the host country demonstrates Vietnam's support and goodwill toward Cambodia, particularly during its tenure as IPTP Chair./.

Phnom Penh - National Assembly Chairman Tran Thanh Man and a high-ranking delegation of Vietnam arrived in Phnom Penh on November 21 afternoon, beginning their four-day official visit to Cambodia, where the top legislator will attend the 12th General Assembly of the International Conference of Asian Political Parties (ICAPP) and the 11th Plenary Session of International Parliament for Tolerance and Peace (IPTP).

Top legislator starts official visit to Cambodia

<figure class="image image_resized" style="width:777px;"><img src="https://bcp.cdnchinhphu.vn/thumb_w/640/344443456812359680/2024/11/20/xe-17320945918851275329176.png" alt="Viet Nam, Laos inaugurate new int'l border gate pair- Ảnh 1."></figure>The Long Sap (Viet Nam)–Pa Hang (Laos) international border gate pair officially opens on November 19, 2024 - Photo: VNAThe Long Sap border gate, located in Moc Chau district in the northern province of Son La, was established on March 1, 1990 while its Lao counterpart is situated in Pa Hang hamlet, Sop Bau district, Houaphanh province.On December 22, 2020, the Vietnamese Government issued a resolution to upgrade the Long Sap border gate to an international border gate. Subsequently, on December 31 the same year, the Vietnamese Ministry of Foreign Affairs sent an official diplomatic note to the Lao side, notifying them of the decision and suggesting Laos promptly advance the Pa Hang border gate to the status. On September 16, 2024, the Lao Government approved the project.Addressing at the inauguration ceremony, Permanent Deputy Minister of Foreign Affairs Nguyen Minh Vu highlighted the significance of the international border gate pair, which is expected to facilitate exchange and development cooperation between Son La and Houaphanh provinces, thereby improving living standards of local residents and further strengthening their solidarity.He called on relevant agencies and local authorities in both nations to prioritize investment in socio-economic infrastructure in border areas and border gates, including the Long Sap–Pa Hang pair.Viet Nam and Laos have a shared borderline of over 2,300 kilometers with 10 provinces of Viet Nam bordering with 10 Lao provinces.Viet Nam has consistently been one of Laos's top three largest trading partners. According to Lao media, two-way trade between Viet Nam and Laos reached US$1.1 billion in the first seven months of 2024, up 16.7 percent over the same period last year./.

The Long Sap (Viet Nam)–Pa Hang (Laos) international border gate pair was officially open on November 19.

Viet Nam, Laos inaugurate new int'l border gate pair

<figure class="image image_resized" style="width:777px;"><img src="https://bcp.cdnchinhphu.vn/thumb_w/640/344443456812359680/2024/11/18/img2801-17318713619981284617670-1731895791863407946881.jpg" alt="Prime Minister partakes in Viet Nam Day in Brazil- Ảnh 1."></figure>Prime Minister Pham Minh Chinh and his spouse at the “Viet Nam Day in Brazil” program, Rio de Janeiro, Brazil, November 17, 2024 - Photo: VGP/Nhat BacThe event was jointly held by the Vietnamese Ministry of Culture, Sports and Tourism and Embassy in Brazil from November 15-17 to mark the 35th anniversary of diplomatic relations between the two countries.The Viet Nam Day in Brazil is part of the national promotion program “Viet Nam Days Abroad” which has been organized in 20 foreign countries and territories since 2010.Addressing the event, Prime Minister Pham highlighted the significance of the program on the occasion of the 35th anniversary of Viet Nam-Brazil relations and the 112th anniversary of President Ho Chi Minh's stop in Rio de Janeiro during his journey to seek a path to national liberation.Pham said that the bilateral ties have continuously strengthened through regular exchanges of delegations, particularly those at the highest level.The Prime Minister highlighted cultural similarities between the two nations and underscored the importance of enhancing cultural cooperation.He called for efforts to internationalize the traditional cultures of both countries while embracing the universal values of global cultural diversity.The event marks the beginning of a deeper cultural partnership between the two countries, he said.&nbsp;The event showcased Viet Nam's rich heritage and aspirations for global integration and development through exhibitions, cultural experiences, and art performances.It featured 10 key cultural exchange activities, including photo exhibitions on the Viet Nam-Brazil relations, UNESCO-recognized world heritage in Viet Nam, and displays highlighting the traditions of Viet Nam's 54 ethnic groups.Visitors also experienced traditional Vietnamese lacquerware, Dong Ha paintings, toy figurines (to he), and water puppetry — Viet Nam's unique cultural art form originating from the 11th century. They also explored Vietnamese coffee, and enjoyed an art performance program, which included traditional Vietnamese lion dances, folk songs, and martial arts demonstrations. Brazilian artists also contributed with traditional music and dance performances./.

Prime Minister Pham Minh Chinh and his spouse participated in the Viet Nam Day in Brazil program in Rio de Janeiro on November 17 (local time).

Prime Minister partakes in Viet Nam Day in Brazil

<figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://ven.congthuong.vn/stores/news_dataimages/2024/112024/14/16/chip20241114161518.jpg?rt=20241114161518" alt="Illustrative image"></figure></td></tr><tr><td>Illustrative image</td></tr></tbody></table></figure>The semiconductor back-end manufacturing sector, which is less capital-intensive than more strategic front-end chipmaking in foundries, but Viet Nam is among the fastest-growing countries in the US$95 billion segment.Viet Nam's growth in the back-end segment of the chips industry has been encouraged by the Biden administration amid growing trade tensions between Washington and Beijing, which may further escalate with the second presidency of Donald Trump.Thanks largely to the investments from foreign companies, Viet Nam is expected to have by 2032 an 8-9 percent share of global capacity in chip assembling, testing and packaging (ATP), from just 1 percent in 2022, according to a report published in May by the U.S. Semiconductor Industry Association and Boston Consulting Group.Reuters quoted Hana Micron's Vice President for Viet Nam, Cho Hyung Rae, as saying that the company was expanding in the Southeast Asian country to meet requests from industrial clients.The Korean company is investing about US$930.49 million until 2026 to boost packaging operations for legacy memory chips, a company official based in South Korea said.U.S.-headquartered Amkor Technology announced last year a US$1.6 billion plan to build a 200,000 square metre (2.2 million sq. ft) factory which it said would become its most extensive and advanced facility, "delivering next-generation semiconductor packaging capabilities."A business executive with direct knowledge of Amkor's operation in Viet Nam said some of the equipment installed in the new plant had been transferred from factories in China.Intel, which had a large booth last week at Viet Nam's first international semiconductors exhibition near Ha Noi, has in the country its largest chips back-end factory in its global network.Meanwhile, local companies are also expected to contribute to the sector's forecast growth.Earlier, Viet Nam set a target of some US$25 billion a year in revenue from the semiconductor industry by 2030, according to the country's semiconductor development strategy until 2030, with a vision for 2050, issued by the Prime Minister.The figure will soar to $50 billion a year during the 2030-40 period and US$100 billion between 2040 and 2050./.

Foreign tech giants are expanding capacity in Viet Nam for testing and packaging, according to Reuters.

Foreign investors expand chip packaging footprint in Viet Nam

<figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://ven.congthuong.vn/stores/news_dataimages/2024/112024/13/09/387153-5006642344067681-thu20241113094638.jpg?rt=20241113094639" alt="Prime Minister Phạm Minh Chính clarified the issues around maintaining an adequate electricity supply in all circumstances. VNA/VNS Photo Dương Giang"></figure></td></tr><tr><td>Prime Minister Phạm Minh Chính clarified the issues around maintaining an adequate electricity supply in all circumstances. VNA/VNS Photo Dương Giang</td></tr></tbody></table></figure>HÀ NỘI — The Government and the Prime Minister have been resolute in directing ministries and all sectors to strictly implement tasks and solutions to ensure an adequate electricity supply under all circumstances.Prime Minister Phạm Minh Chính made the remarks while addressing the National Assembly on Tuesday during the Q&amp;A session, clarifying a number of issues that the deputies had questioned.The Government leader noted that electricity demand was expected to rise rapidly, with a projected increase of about 12–13 per cent in 2025 and even higher in subsequent years. The Government would continue to refine legal regulations to address obstacles in implementing power infrastructure projects.It would build a smart and flexible power grid with high automation capabilities and address the legal issues hampering renewable energy projects, ensuring accurate and reasonable pricing to encourage the development of new energy sources.Over the longer term, the Government had proposed to the relevant authorities to restart nuclear power projects and robust development of offshore wind energy. It had also submitted to the National Assembly the proposed amendments to the Electricity Law to create institutional breakthroughs and remove legal obstacles to energy infrastructure development.“The Government respectfully requests the National Assembly to pay attention, share and coordinate with the Government to improve quality and consider passing necessary legislation at this session to promptly resolve legal bottlenecks,” PM Chính said.Digital transformationThe PM also stressed the need to promote digital transformation, as it is a strategic choice and top priority for rapid, green and sustainable development.The process was happening vigorously, creating significant opportunities but also presenting numerous challenges.With the motto 'acceleration and breakthrough' the Government and the PM were focusing on mobilising the entire political system and active participation from the people and businesses. The Government was also working to complete the digital legal framework, developing special policies to support and promote digital transformation among businesses and citizens.The Government would continue improving policies for developing scientific and technological infrastructure and persevering in research, innovation and creativity. Efforts were being made to strengthen national, regional and local innovation ecosystems, with businesses as the centre and research institutes and universities as the foundation.PM Chính also highlighted the administration's efforts to ensure that at least 20 per cent of total state budget expenditures would be allocated to education and training. There would be breakthrough policies in recruiting, using and rewarding talent at all levels, especially in new growth sectors like the digital, green and circular economies, along with the knowledge economy.“We aim to complete the training of at least 50,000 high-quality personnel to meet the semiconductor industry's development needs,” PM Chính told the assembly.

The Government leader noted that electricity demand is expected to rise rapidly, with a projected increase of about 12–13 per cent in 2025 and even higher in subsequent years.

PM urged parliament to pass legislation to ensure sufficient electricity, restart nuclear projects

<figure class="image image_resized" style="width:777px;"><img src="https://bcp.cdnchinhphu.vn/thumb_w/640/344443456812359680/2024/11/12/cyber-1731398879343972834629.jpg" alt="Viet Nam reports sharp decline in cyberattacks- Ảnh 1."></figure>Viet Nam sess less cyberattacks in first 10 months of 2024Cyberattacks targeting information systems in Viet Nam fell by 18.4 percent in October and 79.8 percent in January-October period, according to the Authority of Information Security under the Ministry of Information and Communications.&nbsp;Viet Nam continues to be among the countries with the highest overall cybersecurity index score in the fifth Global Cybersecurity Index, which was released by the International Telecommunication Union (ITU) in recent September.Specifically, Viet Nam is one of 46 countries ranked in Tier 1 on the ITU Global Cybersecurity Index, with a total score of 99.74.Participating countries are classified into five-tier groups, of which Tier 1 is the highest group with a score of 95-100, including 46 countries that play a 'model' role.The ITU reported that Tier 1 countries have all made significant progress compared to the last index released in 2021./.

There were 4,483 cyberattacks in Viet Nam over the first 10 months of this year, a year-on-year decrease of 57 percent.

Viet Nam reports sharp decline in cyberattacks

In a meeting in Hanoi with eight ambassadors and chargé d'affaires from embassies in Hanoi along with eight non-resident ambassadors from African countries, the official expressed his delight at the positive development of Vietnam-Africa cooperation over recent time, highlighting the significant milestone of Vietnam officially becoming an observer of the African Union (AU) in December 2023, and having made important contributions to support African countries in implementing the AU’s Agenda 2063 in areas such as peacekeeping, food security, agriculture, digital infrastructure development, and education and training.<table><tbody><tr><td style="text-align:justify;"><img alt="Efforts needed to create breakthroughs in Vietnam-Africa relations: Official" src="https://ven.congthuong.vn/stores/news_dataimages/2024/092024/20/09/in_article/meeting-w-african-ambassadors20240920094506.jpg?rt=20240920094507" title="Efforts needed to create breakthroughs in Vietnam-Africa relations: Official"/></td></tr><tr><td>At the meeting between Deputy Minister of Foreign Affairs Do Hung Viet and ambassadors and chargé d'affaires from embassies in Hanoi and non-resident ambassadors from African countries.(Photo: baoquocte.vn)</td></tr></tbody></table>The official expressed a hope that building on this strong political relationship, the two sides will continue supporting each other at multilateral forums, especially the United Nations, the Non-Aligned Movement, and the Francophonie. He also urged African countries to support Vietnam’s candidacy for important UN mechanisms, such as the UN’s General Assembly, the Human Rights Council, and the Security Council.He proposed the diplomats actively play a bridging role and enhance coordination in recommending and implementing specific cooperation plans in the near future to create a shift in trade cooperation and investment attraction.The foreign diplomats affirmed their backing for Vietnam in promoting cooperation with the AU and regional economic communities (RECs) to contribute to the continent's overall development, particularly in areas where Vietnam has strengths. They shared experiences in industrialisation, modernisation, poverty reduction, and agricultural development.Regarding economic matters, many showed their desire for Vietnam to effectively seize the opportunities brought about by the African Continental Free Trade Area (AfCFTA), and to tap into the potential of the African common market. They suggested both sides enhance exchanges between their chambers of commerce, business communities, and people-to-people interactions, as well as facilitate visa issuance to strengthen mutual understanding and expand opportunities for economic, trade, and investment cooperation.The diplomats also proposed Vietnamese businesses increase their investments in Africa to take advantage of the young workforce and abundant natural resources.To create breakthroughs in bilateral cooperation, the two sides agreed to strengthen agricultural collaboration, actively seek third-party resources to implement trilateral projects in agriculture and education, share development experiences, and continue perfecting the legal framework, and negotiating and signing important agreements such as those on double taxation avoidance, investment promotion and protection, and visa exemptions for diplomatic and official passport holders.

Although economic cooperation between Vietnam and Africa has developed positively, it has not yet matched the potential, the strong political relations, and the aspirations of the people from both sides, Deputy Minister of Foreign Affairs Do Hung Viet said on September 18.

Efforts needed to create breakthroughs in Vietnam-Africa relations: Official

<figure><a href="https://bcp.cdnchinhphu.vn/344443456812359680/2024/9/19/dicu-17267132825091681482461.jpg" rel="noreferrer noopener" target="_blank" title="Deputy Minister of Health Nguyen Tri Thuc (L) and IOM's Chief of Mission in Viet Nam Park Mihyung at the signing ceremony, Ha Noi, September 18, 2024 - Photo: VGP"><img alt="IOM, health ministry join hands to promote migrant health and well-being- Ảnh 1." id="img_761053453235208192" src="https://bcp.cdnchinhphu.vn/thumb_w/640/344443456812359680/2024/9/19/dicu-17267132825091681482461.jpg" title="IOM, health ministry join hands to promote migrant health and well-being- Ảnh 1."/></a>Deputy Minister of Health Nguyen Tri Thuc (L) and IOM's Chief of Mission in Viet Nam Park Mihyung at the signing ceremony, Ha Noi, September 18, 2024 - Photo: VGPThe MoU reflects nearly 40 years of collaboration between IOM and MOH, which began in the early 1980s. Over the years, this partnership has grown from IOM health assessment programs for populations moving to destination countries to public health efforts that facilitate better access to health-care services for migrants, strengthen cross-border disease control, and public health emergency response and preparedness.</figure>Viet Nam has become a significant source of migrants, particularly those seeking employment opportunities abroad. Recent data shows a resurgence in international labor migration, with approximately 155,000 Vietnamese citizens securing employment abroad in 2023 alone, equivalent to nearly a third of the new workers entering the labor market.Similar to other countries in the ASEAN region, the burden of health issues in Viet Nam remains complex, including infectious diseases, occupational health hazards and injuries, mental health challenges, non-communicable diseases (such as cardiovascular disease and diabetes), and maternal and child health problems. Infectious diseases like HIV, AIDS, tuberculosis (TB), and malaria continue to be significant concerns.Moreover, achieving Universal Health Coverage (UHC) remains a challenging goal and presents an even greater challenge for migrants. Recent studies conducted by IOM in the region have highlighted the challenges faced by cross-border migrants in accessing healthcare, including language barriers, discrimination, financial constraints, lack of portable health insurance across borders, and lack of official cross-border referral mechanisms for migrant patients.They can be made even more vulnerable in pandemic situations due to inadequate access to needed health care and services, as shown during the COVID-19 pandemic.IOM's Chief of Mission in Viet Nam Park Mi-Hyung, stressed the importance of this timely collaborations to ensure the health and well-being of migrants, aligning with the goals of the Global Compact for Safe, Orderly, and Regular Migration (GCM) and the Sustainable Development Goals (SDGs).As the leading UN agency for migration, IOM commits to a longstanding and strategic partnership with Viet Nam, and in particular with the MOH, to ensure the health and well-being of all, including migrants, Park Mi-Hyung added.In Viet Nam, IOM has made significant contributions to migrant health. Some notable initiatives include the facilitation of a TB cross-border control mechanism, with 200 Vietnamese and Cambodian health professionals trained on using the DHIS2 cross-border referral system and the establishment of the Migrant Health Working Group (MHWG), a coordination mechanism to manage migrant health issues and develop migrant-friendly health interventions and policies.Through MHWG, IOM has raised awareness of health literacy for more than 23,500 migrant workers working in Japan and South Korea through innovative health handbooks./.

A Memorandum of Understanding (MoU) was inked in Ha Noi on September 18 between the International Organization for Migration (IOM) and the Ministry of Health (MOH) to promote the health and well-being of migrants.

IOM, health ministry join hands to promote migrant health and well-being

<table align="center"><tbody><tr><td style="text-align:justify;"><img alt="Power supply resumed to over 5.98 million clients affected by Typhoon Yagi. — VNA/VNS Photo" src="https://ven.congthuong.vn/stores/news_dataimages/2024/092024/18/09/375126-screen-shot-2024-09-17-at-22061720240918092049.png?rt=20240918092049" title="Power supply resumed to over 5.98 million clients affected by Typhoon Yagi. — VNA/VNS Photo"/></td></tr><tr><td style="text-align:center;">Power supply resumed to over 5.98 million clients affected by Typhoon Yagi. — VNA/VNS Photo</td></tr></tbody></table>HÀ NỘI — Power has been restored to over 6.03 million of Vietnam Electricity (EVN)’s 6.1 million customers affected by Typhoon Yagi and subsequent flooding, equating to nearly 99 per cent.According to the group’s fresh announcement, 1,640 out of the 1,678 medium-voltage power lines that experienced outages due to the storm had been resumed by the afternoon of September 17.Overall power restoration efforts in the affected areas are nearly complete. In the northern province of Quảng Ninh, directly hit by the storm on September 7, electricity has been re-supplied for over 85 per cent of the customers.EVN units in northern Việt Nam are continuing to mobilise personnel, vehicles, and equipment to repair the damage caused by the storm and ensure full power restoration to the remainders as soon as possible.The Central Power Corporation (EVNCPC) and the Hà Nội Power Corporation (EVNHanoi) have respectively deployed 273 and 200 workers to Quảng Ninh to assist in restoring the power grid.Due to heavy rainfall following the typhoon, a large volume of water flowed into hydropower reservoirs in the North, prompting the controlled release of water as directed by the National Steering Committee for Natural Disaster Prevention and Control. Water levels in these reservoirs are declining gradually.Consequently, from 10am on September 17, the hydropower plants of Tuyên Quang, Lai Châu, Bản Chắt, Huổi Quang, Sơn La, and Hòa Bình have closed all spillway gates as instructed by the Ministry of Agriculture and Rural Development, EVN said.The group noted that the 500kV power grid has fully recovered, with all 14 incidents resolved. The recently inaugurated Circuit-3 500kV line from Quảng Trạch (central Quảng Bình Province) to Phố Nối (northern Hưng Yên Province), which officially went into operation on August 29, suffered no significant damage.The 220kV power grid has had all 10 transformer station incidents and 38 out of 40 power line incidents fixed. Meanwhile, the 110kV grid has seen 101 out of 104 transformer station failures and 186 out of 190 line outages addressed.Earlier, Yagi-induced strong winds, heavy rainfall, and flooding across 17 northern provinces caused widespread power outages. In addition to grid damage, severe flooding in certain areas forced the temporary shutdown of operations to ensure electrical safety.

EVN units in northern Việt Nam are continuing to mobilise personnel, vehicles, and equipment to repair the damage caused by the storm and ensure full power restoration to the remainders as soon as possible.

Power restored to nearly 99pct of typhoon-affected clients

<table><tbody><tr><td style="text-align:justify;"><img alt="An industrial park in Bình Dương. Hi Experts from localities around Việt Nam commented on amendments on several investment laws to boost investment attraction. - VNA Photo" src="https://ven.congthuong.vn/stores/news_dataimages/2024/092024/13/09/374136-khu-cong-nghiep-tphcm20240913093449.png?rt=20240913093449" title="An industrial park in Bình Dương. Hi Experts from localities around Việt Nam commented on amendments on several investment laws to boost investment attraction. - VNA Photo"/></td></tr><tr><td style="text-align:center;">An industrial park in Bình Dương. Hi Experts from localities around Việt Nam commented on amendments on several investment laws to boost investment attraction. - VNA Photo</td></tr></tbody></table>HCM CITY – Officials and experts discussed amendments on several investment laws to create more favourable conditions for investors, highlighting the need for simplifying and speeding up procedures.The Ministry of Planning and Investment organised a conference on September 11 to seek opinions from localities in Southeast Việt Nam and the Mekong Delta on amendments to the Law on Planning, Law on Investment, Law on Investment with Public – Private Partnership (PPP) and Law on Bidding.Officials discussed problems with policies on planning and attracting investment, and proposed mechanisms to attract more investment into prioritised areas.Regarding the Law on Investment, the Investment Management Department proposed giving more authority to provincial level People’s Committees to approve investment projects, specifically projects that construct and operate infrastructure in industrial parks and build new ports or port areas with an investment of VNĐ2.3 trillion (US$93.6 million) or below.Special investment procedures need to shift “from pre-inspection to post-inspection”, meaning authorities have to switch from simply issuing permits to projects that meet business regulations to actively guiding them to adhere to those regulations.This will help speed up investment procedures and enhance Việt Nam’s competitiveness in attracting high-tech projects and projects in other prioritised areas.An official from the Bình Dương Industrial Zones Authority noted that while it is important to create favourable conditions for investors, there should still be detailed regulations that investors have to adhere to, especially in order to enjoy special investment mechanisms.As for investments with the PPP model, in order to resolve difficulties and perfect the legal framework to attract investment, the ministry is amending and adding more policies to encourage PPP for all public investment projects, aside from state monopoly projects or those related to national defense, security and social order.The draft Law on Investment with Public-Private Partnership will also abolish the limit on the minimum investment capital to implement PPP projects and simplify procedures, promoting decentralisation of state management for PPP projects.Meanwhile, the draft Law on Bidding will allow investors to approve and select contractors or sign contracts with them before the projects are approved or international treaties and foreign loan agreements are signed, which will speed up project implementation.Ịt will also allow for “bidding packages that can choose contractors in special cases” to speed up the implementation process of projects and bidding packages that have special requirements on contract selection and cannot use other methods of selecting contractors.On the same day, the ministry also organised another conference to discuss amendments to the Law of Public Investment, including increasing decentralisation of authority and helping projects that use official development assistance funds.The draft amendments will allow for land clearance, compensation, and resettlement works of a project to be separated into its own independent project. Officials at the conference commended this move, saying that this will speed up large project implementation, but noted that this should not apply to small projects.The draft law will also simplify the procedures for planning medium-term and annual public investment, as well as for capital appraisal.

Officials and experts discussed amendments on several investment laws to create more favourable conditions for investors, highlighting the need for simplifying and speeding up procedures.

Conferences seek expert opinions on investment law amendments

<figure><a href="https://bcp.cdnchinhphu.vn/344443456812359680/2024/9/12/xnk-1726112783409769678397.jpg" rel="noreferrer noopener" target="_blank" title=""><img alt="Viet Nam’s exports maintain growth momentum, new record set in August - Ảnh 1." id="img_758534777721962496" src="https://bcp.cdnchinhphu.vn/344443456812359680/2024/9/12/xnk-1726112783409769678397.jpg" title="Viet Nam’s exports maintain growth momentum, new record set in August - Ảnh 1."/></a></figure>Export is a direct motivation with the largest impact on Viet Nam's economic growth now. The improved purchasing power in developed countries has had a noticeableimpact on Viet Nam's economy. Exports to the U.S., the European Union (EU), South Korea, and Japan have all bounced back over the recent months of this year.Official statistics showed that trade between the Southeast Asian nation and the rest of the world were estimated at US$70.11 billion in July and US$70.65 billion in August.If the current growth momentum is maintained, this year's import and export value will set a new record, surpassing the US$732 billion mark recorded in 2022. It should be noted that 2022 is a record year for Viet Nam's foreign trade, but no month saw import-export turnover reaching US$70 billion.During January-August, the total export value witnessed a year-on-year increase of 15.8 percent, achieving US$265 billion.Continuing the positive trend in recent months, the nation's import value hit US$246 billion in eight months, up 17.7 percent. Remarkably, Viet Nam spent US$230.95 billion on importing production materials, making up 93.9 percent. In the reviewed period, the country's trade surplus reached US$19.07 billion.Insiders said that with positive economic forecasts from developed markets and increasing imports from the U.S., Viet Nam's exports are expected to exceed US$790 billion by the end of this year.Regarding the structure of exported goods, agricultural products and minerals accounted for only 12 percent while the group of industrial goods made up over 88 percent, said Le Quoc Phuong, deputy head of Viet Nam Industry and Trade Information Center, under the Ministry of Industry and Trade.The increase in exports is mainly attributed to the rise in exports of industrial goods, reflecting the goals set by import-export strategies and plans, he shared.According to the latest report released by the S&amp;P Global, Viet Nam Manufacturing Purchasing Managers' Index (PMI) stood at 52.4 in August, signaling a solid monthly improvement in terms of business conditions midway through the third quarter.The improvement recorded in the health of the sector reflects further rapid increases in output and new orders, with respective rates of expansion remaining sharp despite easing from the particularly elevated rates seen in June and July.Improvements seen in customer demand resulted in growth of new orders, prompting firms to expand production. In some cases, the relative stability of prices helped firms to secure new business, while there were also mentions of improving international demand, and new export orders rose for the fifth month running.Manufacturers remain optimistic that output will increase over the coming year, based on expectations of further improvements in customer demand and new orders, the S&amp;P Global noted.According to the World Bank, Viet Nam's goods and services export value is equivalent to 94 percent of its GDP, ranking 14th globally./.

As Viet Nam’s key export markets show signs of robust recovery, the nation’s exports in August reached an all-time high of US$37.59 billion compared to US$36.24 billion of the previous month.

Viet Nam’s exports maintain growth momentum, new record set in August

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At IOT, we dive in, think big, and work together to bring give you the best solution to your brand. As a team, we’re unstoppable. As individuals, we are inventive, passionate, and committed. As IOT, we thrive in our approach and attitude towards innovation and demand for creative distinction that offers our clients unique below the line results. Our clients keep winning because our people keep raising the bar–day in and day out. We have the right blend of creative courage, strategic thinking, and a relentless commitment to tangibly strengthening our clients’ brands at every interaction.In the fast-paced, high-tech world of nowadays marketing and communications, it is essential to be relevant to changing communication needs and to consistently deliver progressive thinking that can become central to the brand DNA.It is the IOT vision to be Vietnam’s leading marketing and communications agency, establishing a reputation for innovative communication solutions that alter people’s perceptions, transforms behavior and builds lasting relationships with brands.As an aggressive and agile firm, here at IOT, we believe in the fundamentals of communication strategies and have developed a reputation for effective, on-target marketing.Working with many great clients, IOT is known for building and positioning brands along with maximizing the exposure and results for their clients.

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<figure class="image"><img src="https://api.iotcommunication.com.vn/images/Screenshot_2(1)_20240905022238.png"></figure>It all starts with communication and we create your message with impact. How a brand interacts and connects with its audience — whether through its website, email and print communications, social media or at an event — directly impacts the brand’s strengths. A powerful, consistent communication and content strategy is paramount to a successful brand strategy, ensuring audiences not only receive important messaging but connect with and act on it. IOT’s communications specialists with years of expertise in marketing, writing and brand strategy will help you with it.

It all starts with communication and we create your message with impact. How a brand interacts and connects with its audience — whether through its website, email and print communications, social media or at an event — directly impacts the brand’s strengths. A powerful, consistent communication and content strategy is paramount to a successful brand strategy, ensuring audiences not only receive important messaging but connect with and act on it. IOT’s communications specialists with years of expertise in marketing, writing and brand strategy will help you with it.

Communication strategy

&nbsp;<a href="">1.&nbsp;Communication strategy&nbsp;</a><figure class="image"><img src="https://api.iotcommunication.com.vn/images/Screenshot_2(1)_20240905021602.png"></figure><a href="">2.&nbsp;Digital marketing</a><figure class="image"><img src="https://api.iotcommunication.com.vn/images/xdigital-marketing_png_pagespeed_ic_-AETQMr2ES_20240905021646.png"></figure>3. Event Production<figure class="image"><img src="https://api.iotcommunication.com.vn/images/Event-PNG-Photo_20240905021901.png"></figure>4. Creative services<figure class="image"><img src="https://api.iotcommunication.com.vn/images/1934823-1000x1000_20240905022033.jpg"></figure>

Services

<figure class="image"><img src="https://api.iotcommunication.com.vn/images/xdigital-marketing_png_pagespeed_ic_-AETQMr2ES_20240905022314.png"></figure>Digital integration activations maximize the effect of brand experiences and are an integral part of our approach. IOT recognizes the impact that digital, social, interactive and mobile executions have on brand experiences — and how important it is to integrate them from a program’s inception. By embracing strategic, multi-functional digital integrations, brands can generate more data about your target audience — with greater precision — than ever before. Consumer engagement with social media, onsite digital activations, mobile platforms and more offers data to better target and win over customers you might not reach otherwise.

Digital integration activations maximize the effect of brand experiences and are an integral part of our approach. IOT recognizes the impact that digital, social, interactive and mobile executions have on brand experiences — and how important it is to integrate them from a program’s inception. By embracing strategic, multi-functional digital integrations, brands can generate more data about your target audience — with greater precision — than ever before. Consumer engagement with social media, onsite digital activations, mobile platforms and more offers data to better target and win over customers you might not reach otherwise.

Digital marketing

<figure class="image"><img src="https://api.iotcommunication.com.vn/images/Event-PNG-Photo_20240905022349.png"></figure>Brand experiences come to life during event production. Every carefully planned detail — from the creative activations to the run of show to the food and beverage — is put into effect. A live event is an organic production with many moving parts and requires a focused, organized effort to execute. With the right production team in the right roles, events are accomplished without a hitch.At IOT, we realize big ideas. We translate strategic plans into compelling events. And we understand all the work and coordination that goes into making them a success. As event production experts with decades of combined experience, we do more than execute. We think deeply, we plan down to the last detail, and then we put ourselves in the thick of the action and produce.

Brand experiences come to life during event production. Every carefully planned detail — from the creative activations to the run of show to the food and beverage — is put into effect. A live event is an organic production with many moving parts and requires a focused, organized effort to execute. With the right production team in the right roles, events are accomplished without a hitch.At IOT, we realize big ideas. We translate strategic plans into compelling events. And we understand all the work and coordination that goes into making them a success. As event production experts with decades of combined experience, we do more than execute. We think deeply, we plan down to the last detail, and then we put ourselves in the thick of the action and produce.

Event Production

<figure class="image"><img src="https://api.iotcommunication.com.vn/images/1934823-1000x1000_20240905022416.jpg"></figure>Well-crafted and creative is essential to a campaign’s success. But you want to dazzle along the way, too. Our Creative leads engage in the earliest stages of strategic discussions, and love nothing more than creating beautiful, multisensory work that demands attention and engagement for your brand. And our design chops are complemented by experienced project managers, whose job it is to keep your creative projects on track.

Well-crafted and creative is essential to a campaign’s success. But you want to dazzle along the way, too. Our Creative leads engage in the earliest stages of strategic discussions, and love nothing more than creating beautiful, multisensory work that demands attention and engagement for your brand. And our design chops are complemented by experienced project managers, whose job it is to keep your creative projects on track.